IN 8 WEEKS YOU WILL RECEIVE

Campaign Discovery 

Campaign Discovery Workshop (Virtual)

  • Define what success looks like—goals, objectives, and desired actions of the campaign
  • Review existing audience targets you hope to engage and activate
  • Brainstorm outreach campaign theme ideas for existing targets
  • Discuss how this campaign theme fits within your master brand

Workshop Report

  • Tronvig to prepare a final Campaign Discovery Workshop Report
  • Review Workshop Report with the core team and make any adjustments

Advertising Campaign Development

Messaging and Visuals

  • Award-winning designers and copywriters develop 3 campaign creative concepts based on the Campaign Discovery Workshop Report
  • The core team reviews 3 creative concepts and identifies the chosen concept
  • Up to 3 rounds of revisions to the chosen concept 
  • Core team approval of final creative concept

Project Management

  • Regular coordination of the project team
  • Facilitation of communication between core team and project team

Museums are our passion.

CASE STUDIES

Advertising Campaign Creative

✓ Campaign Discovery Workshop Report

✓ Headline & Sub-Headline Messaging Copy

✓ 3 Campaign Concepts

✓ 1 Final Advertising Campaign Design

Tronvig Brand Pyramid Tutorial for Museums

About Tronvig

So you have a compelling offer that you know your prospective visitors will value. The task of advertising is to communicate that offer in a way that your audience will notice amid the thousands of marketing messages that bombard them each day. Superior design and sharp copywriting will amount to white noise without a clear strategy that engages the viewer to find out more.

As a boutique agency with nearly 30 years of brand strategy and advertising experience, we have an extensive network of creatives that enables us to deliver world-class creative work economically.

Award-Winning Team With 25+ Years of Experience

Museum Publications Design Awards
First Prize, American Alliance of Museum

MUSE Awards (multiple)
for Outdoor Advertising—Outdoor Campaign

“Everything should be as simple as possible, but no simpler.”

Albert Einstein

Testimonials

“We chose Tronvig because they stood out as insightful truth-tellers. Other agencies were flashier or more prestigious, but Tronvig consistently delivered substantiated and effective marketing guidance.”

Susan Fisher Sterling / Director, National Museum of Women in the Arts
Peggy

“We really got what we wanted and came out of the sessions in a much better place. We would not have been prepared to kick off a new brand without this foundational work.”

Peggy Martin / Former Senior Director of Design and Communications, Lincoln Park Zoo

“From the moment you diagnosed our key brand issues from just a phone call, I knew your insights would prove invaluable. Your brand strategy diagnostic workshop was more than an education for our staff, it was an inspiration that has sparked an internal revolution.”

Dr. Melanie Johnson / Vice President of Visitor Experience and Education, Space Center Houston

25% discount until December 31, 2024!

Until the end of the year, we are offering this museum exhibition advertising campaign creative service for $19,883 instead of $26,510. Once purchased this year, you’ll be able to kick off the project anytime next year, in 2025.