Nonprofits often operate in the background, but they shape much of our world. A deeper look at the economic and social impact of nonprofits.
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Choosing the right doctor is a critical decision. Similarly, understanding patient expectations—factors that drive their choices—is crucial for organizations looking to effectively connect with patients.
The rising pattern of university medical centers acquiring, merging, or partnering with community health systems calls for a closer look at the roles each plays in society.
From free market principles to monopolistic practices, how do different models impact things like affordability, innovation, patient choice, and health outcomes?
Where continuous feedback is critical to improving patient outcomes and quality of care, a culture of silence is concerning. What are the impacts and can it change?
The whole industry is struggling with a shortage of qualified home care workers and this crisis is only expected to deepen with time as the population ages.
Stories turn complex issues into narratives that anyone can grasp, fostering a sense of shared humanity. It’s this shared understanding that propels people to action.
Will the marketing profession be able to navigate and harness AI’s potential without fundamentally compromising the integrity of our professions?
Healthcare rebrands have become a powerful strategy to obtain preferred status in patients’ minds, fending off the competition. The thought process behind a few recent healthcare rebrands.
I’ve found AI to be a helpful writing tool that comes with its own frustrations and concerns. Current pros/cons of teaming up with AI for writing.