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When Is Urgent Organizational Alignment Needed?

Branding 360, Financial Services, Healthcare, Museums, Nonprofits, Organizational Alignment
Posted on by James Heaton
Urgent Organizational Alignment
As an organization grows, there are inflection points that require urgent organizational alignment. Of these, organizational size is the simplest rough measure, but there are others.
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Can You Answer the Question “What Is Your Organization?”

Advertising & Marketing, Branding 360, Culture, Financial Services, Healthcare, Museums, Nonprofits
Posted on by James Heaton
WHAT is your organization?
“What is your organization?” This is the first question from the Brand Pyramid. Most of our clients struggle to answer this question when asked in a workshop.
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*AI statement: I, Therese Nguyen, attest that I am the author of this article, but I generated an outline and draft version of the content using ChatGPT 4. I then edited and rewrote the post in order to align the article with the standards for this blog.

*AI-free statement: I, James Heaton, attest that I am the sole author of this article. No AI was used at any stage in drafting or writing this article.